We are sometimes asked why we don't use memory foam in our mattresses; or why we don't sell memory foam mattresses and pillows. We believe that it is important for the sleeper to be able to move easily and being immediately supported in the new sleeping position which can only be achieved by a very resilient latex foam or springs – not memory foam.
Additionally, memory foam, aka visco elastic or "visco" foam, is a type of polyurethane foam made from petroleum and can harbor potentially toxic chemicals (which are often undisclosed) and flame ...